
Frank Luntz – Words That Work: It’s Not What You Say, It’s What People Hear [Unabridged 5CDs, 73 MP3s + PDF]
English | Size: 178.29 MB
Category: Sales / Marketing
This book is masterful in its exploration of the use of language in American life, especially in business and politics. It was written by Dr. Frank Luntz, who calls himself a “linguistic geek.” It’s ideal for anyone, like me, who loves words and reading.
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