Lynda com – Wayne Winston on Analytics

Lynda com – Wayne Winston on Analytics
English | Size: 649.18 MB
Category:Lynda.com

Data—whether it’s sales, stock prices, or test scores—helps organizations measure their performance, but it’s analytics that helps them identify patterns and make better, more comprehensive decisions. In this interview, awarding-winning mathematics professor Wayne Winston sits down with us to explain why analytics are important, and offer guidance for those trying to break into the field as an analytics professional. He also explains how analytics can provide insights into supply chains, marketing, and financial data, and help cities, school systems, and hospitals better meet the needs of the public.

Topics include:
What is analytics?
Predictive vs. prescriptive analytics
What do you need to know to become an analytic professional?
Looking at examples of good and bad metrics
How mobile devices will shape analytics