Mark Rodgers – Persuasion Equation [PDF, EPUB, MOBI, 13 MP3]
English | Size: 203.90 MB (213,809,685 bytes)
Category: Mindset / Achievement
How do you get people to see things your way? Whether you’re trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.
Persuasion Equation: The Subtle Science of Getting Your Way
Written by: Mark Rodgers
Narrated by: Don Hagen
Length: 7 hrs and 11 mins
Unabridged Audiobook
Release Date: 05-06-15
Publisher: Gildan Media, LLC
Paperback: 240 pages
Publisher: AMACOM (May 6, 2015)
Language: English
ISBN-10: 0814434177
ISBN-13: 978-0814434178
Publisher’s Summary
Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces listeners to the persuasion equation – a powerful combination of factors proven to speed agreement. Listeners will discover the surprising reasons people say yes and learn how to:
Radiate an aura of expertise
Win trust and leverage credibility
Build a business case that appeals to both heart and mind
Adapt for personality, gender, and generational differences
Use language strategically
Perfect the five-step persuasion process
Generate group buy-in
Master organizational politics
And more
From crafting compelling emails to convincing a colleague to nailing the big presentation, Persuasion Equation is your personal recipe for success.
Editorial Reviews
“Persuasion expert Mark Rodgers. He shares his knowledge on how persuasion works and teaches you how to persuade others, one “nudge” or step at a time. getAbstract recommends this potent treatise to salespeople, entrepreneurs and anyone seeking to become more persuasive..” –getAbstract
©2015 Mark Rodgers (P)2015 Gildan Media LLC
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