Mike Cooch – Stick Strategies
English | Size: 613.39 MB (643,182,579 bytes)
Category: Net: Misc
Real examples and templates from the Local Income Lab team that you can ‘swipe and deploy’ at your business immediately!
Here’s What’s Included:
That math behind your business model…and what you need to do to make the numbers work (do you REALLY know the numbers of your business?!)!
The philosophy behind our Stick Strategies that is the ‘secret sauce’ to keeping clients for years!
The three things you must do during the ‘Pre-Sale’ phase of landing a new client to ensure that you are positioned for long term success.
How to use your proposals and contracts to ensure that you are ‘attracting the right fish’ and quickly throwing the junk prospects back in the water (don’t waste time with the wrong ones!)!
How to design the critical ‘Hand-off’ period (the transition from sales to service) that will either give your customer confidence or have them planning their escape!
How to design the perfect ’30 Day Stick Sequence’to ensure that your new clients are wow’d and develop long-term loyalty to you and your services.
What you need to do on an ongoing basis – surveys, reporting, and client meetings, etc. – to ensure that your clients never forget the value you are delivering for them!
The tools and systems you should have in place to automate as much of this process so that no client slips through the cracks…no matter how busy you are.
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