O’Reilly – Meet the Expert: Jaime Levy on UX Strategy

Product strategy techniques for devising innovation solutions

Jaime Levy literally wrote the book on UX strategy. In this edition of Meet the Expert, she’ll highlight the latest features covered in the just-released second edition of UX Strategy as she takes you through UX and product strategy theory. Whether you’re a UX designer, product manager, or entrepreneur, you’ll get a high-level overview of product strategy techniques-from simple to advanced-that you can put to work right away.

O’Reilly Meet the Expert explores emerging business and technology topics and ideas through a series of one-hour interactive events. You’ll engage in a live conversation with experts, sharing your questions and ideas while hearing their unique perspectives, insights, fears, and predictions.

What you’ll learn and how you can apply it
A clear distinction (as of 2021) between the definitions for conducting UX Strategy versus Product Strategy at an enterprise
A high-level overview of the product strategy techniques covered in the 2nd edition
The inside scoop on how the Covid pandemic forced me to retool my process for conducting user research online to get valuable insights quickly on a limited budget
A sneak peak at the new tool in the UX Strategy toolkit that comes with the book for conducting research as structured experiment
This course is for you because.
You want to make your design work more innovative and holistic by getting more involved with product definition at a strategic level.
You want to lead your team-designers, developers, marketers, and so on-to craft a successful product with a frictionless UX.
Prerequisites
Come with your questions for Jaime Levy
Have a pen and paper handy to capture notes, insights, and inspiration
Recommended follow-up:

Read UX Strategy, second edition (book by Jaime Levy)
Watch UX Strategy (learning path by Jaime Levy)
Schedule
The timeframes are only estimates and may vary according to how the class is progressing.

Thursday, April 15, 2020, at 10:00am PT / 1:00pm ET

Introduction and presentation (15 minutes)
Interactive discussion and Q&A (45 minutes)

PEARSON OOWNS MAANY EDU BRAANDS INKLUDINNG ADDISON-WESLEY PEACHPIT PRENTICE-HALL ECOLLEGE AND MAANY MORE!

WEE ASUMME NO LIIABILLITY FUR A WROONG SPELING COZ WEE ARRE A NON (iL)LiTERATE GRUP!!

TANNKS TU THE LITERATE ASKII FRIIEND!!

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