Packt – 50 Shades of UX Design

Understand the user in-depth and apply the best UX practice and design principles
Learn
Explore the world of user-centered design and transform the way you create experiences
Create products that provide maximal value to the customer, to save you time and money
Develop strong empathy for the user, to help you create usable software
Create credible and desirable software for the user, to improve sales conversions and help users stay loyal to your products
Deploy interfaces that are findable and help cut your organizational support costs
Appreciate the role that UX plays within your organization, so you can collaborate better with your multi-disciplinary teams
Build compelling cases for UX, to help you win new work and improve your portfolio
About
Whether your background is in development or design, you will often hear phrases such as ‘Oh, this software is easy, the users will have no problem with it, or can you just add some UX to it’. As digital creators; How do we navigate through the often subjective and conflicting input from various stakeholders, into our design work? How can we be certain that our design will be successful with the user? How can you create a good design?

This course will immerse you in five core aspects of user experience. You will look at how to understand users better, so you can create better experiences for them. We will get practical, looking at specific tools and methods, as we consider how to collaborate more constructively with others in our organizations.

Our conversational style of teaching will help you pick up the basics quickly, without getting bogged down in the theory. The course also offers total flexibility so that, if you want to investigate a particular topic, you can jump straight in at your own pace.

By the end of the course, you will be able to decode UX designs and understand what actually excites your customers and what doesn’t.

Features
This practical course will teach you key skills, from running user workshops all the way to building high-fidelity prototypes
This course combines theory and applied principles in a step-by-step way, with plenty of screen shares and live demonstrations of UX tasks
This course features many relevant case studies, practical how-to guides, and demonstrations of best-practice principles