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Sales Prospecting | Jeff Bloomfield | LYNDA

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Sales Prospecting | Jeff Bloomfield | LYNDA
English | Size: 248.76 MB
Category: Tutorial


Sales prospecting is largely a mental game. You can say all the right things, but if your attitude doesn’t match your words or if your prospecting process is inconsistent, your success will be in jeopardy.

In this course, author and Fortune 500 sales coach Jeff Bloomfield helps you cultivate the right mindset for prospecting: showing how to shut off distractions so you can focus on your prospects and their objectives/concerns and how your service or product can help them in a unique way. He also provides insight on setting up your schedule for success and rewarding yourself to stay motivated. [Read more…]

Sales: Closing a Complex Sale | Jeff Bloomfield | LYNDA

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Sales: Closing a Complex Sale | Jeff Bloomfield | LYNDA
English | Size: 551.01 MB
Category: Sale


Complex sales have multiple influencers and stakeholders, and sometimes face multiple competitors. There are a lot of factors for the buyer to juggle. This complexity can lead to lost revenue, longer sales cycles, and unpredictable outcomes. By understanding the buyer’s problem and simplifying the value of your solution, you will be better positioned to close the deal. Watch this course with sales coach Jeff Bloomfield to find out how to systematically navigate the process of a complex sale, and receive the tactics and tools to increase your likelihood of sales success. Learn how to understand your buyers by examining their journey in a new way, and discover how to clearly articulate and defend the unique value of your product. [Read more…]

Sales: Business to Consumer Online Sales | Jeff Bloomfield | LYNDA

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Sales: Business to Consumer Online Sales | Jeff Bloomfield | LYNDA
English | Size: 500.90 MB
Category: Sale


In the online business to consumer (B2C) business model, companies sell their products and services directly to their customers on the internet. In a landscape where consumers increasingly prefer the simplicity of online purchasing, many companies are evolving to sell directly to customers online. In this course, learn about the opportunities and challenges of B2C, and how you can effectively adopt this business model in your own organization. Jeff Bloomfield explains how to target your real customers using detailed buyer personas, as well as how to create high-quality website content. He also dives into social media marketing and pay-per-click (PPC) campaigns, along with other tools to help you find your customers and make it easier for them to find you. [Read more…]

Managing Your Sales Process | Jeff Bloomfield | LYNDA

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Managing Your Sales Process | Jeff Bloomfield | LYNDA
English | Size: 227.76 MB
Category: Tutorial


Having a sales process is critical to a salesperson’s success. But a process isn’t enough if you don’t follow it on each and every sales call. Turning your sales process into a habit that feels natural is the key. CEO and author Jeff Bloomfield helps you create a sales process that is easy to follow, keeps you on track, and helps consistently close sales. He also helps you identify what processes lie within your overall sales process already. What is your process for prospecting? For client education? For implementation and follow-up? Learn how to create your own winning formula to turn prospects into customers-one step at a time. [Read more…]

Lynda – The Science of Sales with Jeff Bloomfield

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Lynda – The Science of Sales with Jeff Bloomfield
English | Size: 527.22 MB (552,828,018 bytes)
Category: Tutorial


Trust lies at the foundation of all sales. In this course, former Genentech senior leader and Braintrust founder Jeff Bloomfield taps the world of neuroscience to explain the science of trust and help you determine your own trustworthiness as a salesperson. He reveals the parts of the brain that are triggered in the buying process, and provides a customer-engagement model that presents solutions in such a way that customers will close the sale themselves . . . every time.
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