English | Size: 1.40 GB
Genre: eLearning
Understand what Technical SEO is and power your organic growth engine by getting your website in shape
What you’ll learn
What is meant by Search Engine Optimization
What are the types of SEO
What is Technical SEO
How to run a Website Audit
Free tools to analyse a website from Technical SEO standpoint
In this course, you will learn everything about Technical SEO and why it is so important for your website. You will understand the different Technical SEO elements like Site Architecture, Crawling, Indexing, Sitemaps, robots.txt & more.
I will also show how to run a Technical Audit of any website using some Free tools so that you know what aspects to focus in order to increase the ranking of its pages in the search engines.
You will begin this course with a basic understanding of what SEO stands for, followed by the types of SEO.
We’ll then move on to Technical SEO & discuss in detail the Technical aspects of a website and what you should be paying attention to.
I will also be showing you how to install some plugins in a WordPress website to set up robots.txt, Redirects, Sitemaps & others.
Checking a website’s speed is very important and we will pick up a couple of random websites and check their speed using different speed test tools. The tests will provide comprehensive data on website performance on desktop & mobile devices.
Technical SEO is not difficult if you understand the fundamentals. Often times, SEO professionals think that Technical SEO is a web developer’s work and they don’t pay attention to it.
This course has been carefully prepared to accommodate even non-SEO professionals so that they learn it from scratch easily.
Who this course is for:
SEO professionals
Digital Marketers
Entrepreneurs
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